Executive profile
Corey Boelkens
Marketing technology, program and applied-AI leader. Twenty years helping Fortune 500 companies find, size and solve transformation problems, with results you can measure.
- Little Rock, Arkansas
- Principal, Analytics at Allant Group
- Founder, Tale Waters & Tides
- Open to fractional and executive roles
marketing technology, data and analytics for Fortune 500 brands
multi-year transformation programs led, $2.5M–$8M each
global engineering teams led at once (US, India, Mexico)
raised as founder of RaftUp, 30,000+ users
Selected results
What the work produced.
- Merkle / Dentsu
Architected 25+ multi-year transformation programs ($2.5M–$8M) moving Fortune 500 marketing organizations from on-premises to multi-cloud (GCP, AWS, Azure) on Snowflake.
- Merkle / Dell
Presented privacy and preference audit findings directly to Dell's CMO; designed governance for 60+ systems, converting to a $7M+ database expansion.
- Acxiom / Harley-Davidson
Architected the customer marketing database behind a 20% revenue increase within seven months.
- Acoustic
Led 5 global scrum teams, resolved 1,500+ backlog items, sunset two legacy products, and drove a Snowflake multi-tenant migration (+15% customer adoption).
- RaftUp
Founded and scaled an outdoor social app from 0 to 30,000+ users, raised $1M+, signed a nationwide license with Farmers Insurance, and shipped the official Miami International Boat Show water-taxi app (2019–2020).
- Allant Group
Recruited by the CEO to evaluate the firm's product and service portfolio and shape AI adoption strategy across financial services, telecom and retail clients.
Experience
Career
Dec 2025 – present
Allant Group
Principal, Analytics
AI strategy and analytics roadmaps (data preparation, predictive modeling, measurement, audience activation) for financial services, telecom and retail clients.
Aug 2022 – present
Tale Waters & Tides
Founder & CEO
Executive design sprints across digital, data, AI, automation and workforce. Built a CRM/ERP prototype for Bass Pro on retail operations data. Designed and shipped Pocket Fishing Guide on a multi-agent architecture.
Apr 2021 – Aug 2022
Acoustic
Sr. Program and Product Manager
Five global engineering scrum teams; consistent 50–70 point sprints; Snowflake-based multi-tenant migration.
Jun 2017 – Dec 2021
RaftUp Technologies
Founder & CEO
Scaled to 30,000+ users and $1M+ in funding; managed 20+ contributors through the full product lifecycle.
Mar 2011 – Sep 2020
Merkle Inc. / Dentsu
MarTech Solution Lead
Enterprise transformation programs, MarTech solution frameworks adopted by global account teams (CDPs, identity resolution, marketing databases, analytics), and executive advisory.
Jul 2005 – Mar 2011
Acxiom
MarTech Consultant
Customer marketing databases for global brands, including Harley-Davidson.
Skills
What I bring to a team.
Strategy and leadership
AI adoption strategy · analytics roadmaps · executive design sprints · program and product management · global scrum teams · vendor and RFP management
Marketing technology
CRM and customer marketing databases · CDPs · identity resolution · campaign management · privacy and preference governance · audience activation
Data and cloud
Snowflake · AWS (Redshift) · Google Cloud · Azure · Teradata · SAS · on-premises to cloud migration
Analytics and platforms
Salesforce · Tableau · MicroStrategy · Adobe · IBM Unica · RedPoint · forecast modeling · measurement
Applied AI
AI workflow design with human approval gates · multi-agent builds · prompt libraries and team enablement · AI in education advisory
Education and credentials
B.S.B.A., Information Systems, University of Arkansas · Certified Direct Marketing Professional · Google AI Essentials · Design Sprint Masterclass
Speaking, teaching and recognition
I teach what I run.
I host AI practitioner meetups across Arkansas, including AI Tinkerers Little Rock and the Prompt Play series. I sat on a University of Arkansas AI panel and advise the Academies of Central Arkansas on AI in education.
Request a talk or workshop →Recognition and publications
- Ark Tank ChallengeWinner
- Startup Weekend2nd place
- Arkansas Money & PoliticsHottest mobile apps
- Boating IndustryMiami Boat Show partnership
- "A Three-Step Approach to Effective MarTech Audits"Publication
- "Project Erin: Compassionate AI"Publication
Open to fractional and executive roles